Archive for the ‘News’ Category

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Nielsen Defends Its Headphone Measurement Methodology.

“Crisis? What Crisis?” is the title of Supertramp’s renowned fourth album; it also encapsulates Nielsen’s thinking on the latest dust-up over headphone listening measurement. “It’s important to keep the issue in perspective,” says Nielsen Audio managing director Brad Kelly

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SAG-AFTRA Accuses SBS Of Labor Law Violations.

Accusing it of numerous violations of labor laws, SAG-AFTRA has urged Spanish Broadcasting System to sit down at the bargaining table and order viagra super active negotiate a fair contract for on-air employees at its two Los Angeles stations. Employees at regional Mexican “La…

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Borrell: Local Franchises Still Big Traditional Ad Source.

While McDonald’s, Burger King and Wendy’s are regular players on radio’s national advertising scene, hometown franchises are a mighty force for local advertising across all platforms. A new study from Borrell, “How Local Franchisees Are Changing Marketing Expenditures,” points out…

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Cumulus Plugs Hot AC Hole In Savannah.

It’s out with Merle Haggard and in with “Moves Like Jagger” as Cumulus Media launches “102.1 The Sound,” a new hot AC that replaces the company’s “Nash Icon” outlet on WZAT Savannah. The flip took place at 5pm on Fri.…

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Push is On to Get Auto Ad Disclosures Online, and Off Radio.

Radio and automobiles have had a love affair for more than a century and there’s no better place to advertise a car than on radio. So says New Jersey Broadcasters Association president Paul Rotella. Now he’s leading a new push…

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News/Talk Maintains Hot Pace in February Audience Share.

Radio listeners’ romance with news/talk is getting serious. While the past year has seen steady growth in the format’s audience share, news/talk posted its highest-yet February shares in PPM measurement in two key demos.

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NAB’s Pilot Program Unveils New Hybrid Radio App.

Pilot—the technology arm of the National Association of Broadcasters—has announced a new app that will be used in developing hybrid radio and enhancing the future of traditional broadcast radio’s role in the connected car. Called the Pilot’s Radio++, the app…

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Report: Chicago Broadcasters Look to Redraw Metro map.

Chicago broadcasters are reportedly looking to redefine the metro by eliminating one county in Wisconsin and adding another from Indiana. The proposal, they say, would more align the radio metro with Nielsen’s Chicago Television Designated Market Area (DMA).

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Some U.S. Broadcasts Rank Among Top Streams In Latin America.

As earlier reported by Inside Radio, Triton Digital has expanded its Webcast Metrics online monthly audience tracking into Latin America. While streaming publishers from Latin America make up the majority of the first-ever ranker for Latin America (LATAM), a number…

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Survey: Websites, Apps Will Both Gain Mobile Ad Spend.

Mobile usage is surging, and U.S. marketers are responding by increasing spending on both their mobile apps and non-prescription clomid mobile web products. According to a new survey by eMarketer, 69% of marketers who use mobile platforms will increase spending on mobile…

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Study Does the Math on Smartphone Owners’ Love for Radio.

With smartphone ownership approaching 220 million, a look into how many of those devices are being used to engage with radio stations was perfect fodder for a recent GfK MRI study. The details, highlighted in a Radio Impact Report blog…

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Advanced Disaster Recovery Platform Ready For Launch

A provider of innovative workflow and media asset management solutions will launch a new disaster recovery (DR) solution for playout environments at the upcoming 2017 NAB Show. Designed to address the growing risks and consequences faced by today’s broadcasters and media organizations, Masstech ‘s DR platform is designed to help customers “protect their revenues, minimize channel downtime and maximize long-term viewer retention if primary playout operations are disrupted,” the tech company says. “The breadth and frequency of threats to media companies’ operational continuity are constantly increasing, while the financial, viewership and brand reputation impact can be much deeper and longer-lasting than ever before,” said Steve Hutchinson , Product Manager at Masstech. “DR solutions must be extremely sophisticated to meet the demands of today’s file-based operations, limited viewer loyalty and hyper-connected media landscape

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